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Our blog helps you stay ahead of the curve in the ever-evolving dance studio industry.
Join us as we explore strategies for growth, effective marketing techniques, and leadership development tips that will empower you to transform your studio into a thriving hub of excellence.
Ever looked around your studio and thought, “There has to be a better way?”
Maree from Dancing With Maree knows that feeling all too well. Her story isn’t about overnight success. It’s about years of hustle, a few breakdowns (hello, crying in the car), and a huge glow-up in confidence and business ...
How Christmas Events Can Grow Your Studio
You’re knee-deep in concert prep, trying to remember if you replied to that re-enrolment email, and wondering how you’re going to pull off a Christmas lunch that doesn’t involve nuggets and a cheeseboard. We get it.
But what if we told you that in the midd...
There’s this moment after the last comp of the year, when the adrenaline finally drops, the props are back at the studio, and you’re staring at a dream duffel still packed with sparkly chaos, and you just sit. A bit broken, a bit proud, and wondering how on earth you survived it… again.
We call it ...
How to Optimise Your Admin Team Without Wasting Hours (or Dollars)
If you’ve ever caught yourself saying, “I’m not even sure what my admin staff does all day,” you’re not alone. It’s one of the most common frustrations among studio owners - and one Amanda and Nathan unpack in this week’s episode of...
What Parents Really Want from Your Studio Website (Hint: It’s Not Pointe Shoes)
Your website might look pretty… but is it actually doing its job?
This week on the Dance Principles United podcast, Amanda and Bec pull back the curtain on one of the most overlooked tools in your business: your websit...
How to Grow Your Dance Studio Smartly (Without Burning Out)
You know the feeling. Your waiting room’s buzzing, you’re squishing classes into every corner of your timetable, and someone’s parked in your spot again. You think, "That’s it! We need a second location!"
But hang on a sec. Before you sig...
There’s nothing more disheartening than planning a big enrollment push - posters, emails, teacher reminders, the whole shebang - only to end up with crickets.
Maybe a handful of new faces wandered in. Maybe a few stayed. But overall? Not worth the effort… or so it felt.
If that’s you, you’re not a...
How to Host a Concert That Actually Makes Money (Not Just Memories)
Studio life is full of big moments: sparkle lights, dancers’ smiles, families cheering. But behind those priceless moments, there often comes a hard truth: many end‑of‑year concerts cost you more than they return. We know, we’ve be...
The Concert Day Tricks Most Dance Studios Miss
It was supposed to be a magical day.
Phoenix, Bec's youngest, was excited for his first-ever dance concert. He loved dance. He loved his teachers. He’d been counting down.
But that year - COVID year - we changed things. We had to. The preschoolers we...
Why Your Studio Needs a Door that Doesn’t Fall Off (And Other 5-Star Service Lessons)
Sometimes, it's the weirdest travel experiences that teach us the most. Take Bec's recent European escapade: she checks into a so-called four-star hotel, only to be handed the key to a room that was already occupi...
Ever felt like your studio is flat-out busy, but not really growing?
We’ve been there. Full classes, packed days, always doing more—but the numbers didn’t reflect the effort. And the exhaustion? Next level.
Here’s the truth: when we finally hit seven figures in annual revenue, it wasn’t because we...
Rethinking the Dance Concert: Less Stress, More Smiles, and a Whole Lot of Studio Smarts
Let’s face it: end-of-year concerts used to be a bit of a spectacle. Glitter everywhere, complex braids that required a small army, and parents frantically sewing sequins onto costumes the night before the show...